Turn the O-ring side of the shaft to outside as shown in the figure.

Starter Clutch Removal
Starter Clutch DisassemblyOutline
When a problem occurs with DFI system, the warning indicator
light (LED) [A] and FI warning symbol [B] goes on
to alert the rider. In addition, the condition of the problem is
stored in the memory of the ECU. For models equipped with
an immobilizer system, the warning indicator light (LED)
and ...
Water Pump Housing Assembly
NOTICE
Do not reuse the mechanical seal and oil seal.
Apply high-temperature grease to the new oil seal lips [A].
Press the new oil seal into the housing with a bearing
driver [B] until it stops at the bottom surface [C] of the
housing.
Special Tool - Bearing Driver Set: 57001-1129
...
ECU Removal
NOTICE
Never drop the ECU especially on a hard surface.
Such a shock to the ECU can damage it.
Remove the upper air cleaner housing (see Air Cleaner
Element Replacement in the Periodic Maintenance chapter).
Lift up the ECU [A] with rubber protector [B] to disconnect
the connectors [C]. ...